Rich forms of human interaction are lacking in today’s world of ecommerce. But there still needs to be a human component in today’s digital marketing.
By Tahir Akbar
Digital marketing is all about making consistent efforts. If you are unable to seal the deal in the beginning of the campaign, don’t worry. All you need is to keep working in line with your strategy. Just keep customers and their feedback first when designing your strategy map.
By Lee Westell
Principal – New Media Marketing Strategies, LLC. And APUS Industry Advisory Council Member
Social media means big business. Statista, a leading online statistics portal, projects by the end of 2015, worldwide social commerce revenue will reach $30 billion. In my work with companies, here’s what I’m seeing as the top three problems companies have when using social media.