APU Careers Careers & Learning

Google+ For Work and Business

By N. Cooper
Online Career Tips Staff

Chances are, if you’re on the ‘net on a daily basis (or even if you’re web-savvy enough to find and read this blog post), you’ve heard that Google rolled out business pages on Google+ last week.

If you don’t know a whole lot about this new endeavor, Mashable has a pretty great article on it here.

I have a few opinions on Google’s new business pages.  Primarily though, I think that it’s a good idea to be on Google+ — even if for nothing other than “real estate” on the Internet.

I wanted to write this post to provide you readers with some resources if, in case, you wanted to start a business page of your own.

The best resource I’ve found yet is Google’s own Google+ for business page, which you can find here. You’ll find tips and tricks and pointers for both setting up and managing/maintaining your business page.

Some key pointers are:

  • Keep content fresh and relevant
  • Engage users, don’t just use your business page as a megaphone
  • Take advantage of the focus on images – upload awesome ones
  • Learn everything you can about Hangouts
In general, treat it as you would almost any other professional entity on a social network: professionally, transparently, and have fun.

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