Archive | Career Tips

Jet Set Your Job Search: Join Us for Career Week

By Cathy Francoiscareer-week2-web
Career Services Contributor

It’s graduation season and an exciting time for celebration. You can just hear the orchestra playing March No. 1 (more commonly known as “Pomp and Circumstance”) and see yourself walking across the stage while your family and friends cheer you on.  Then you fade back into reality as you realize now the real work begins.  Now it’s time to make use of the degree you worked so hard to complete and find a job to begin your career. But where do you start? Here are some tips to jet set your job search. Continue Reading

Posted in Career Services, Career Tips, Employment, Finding a Job, First Job0 Comments

Sorry Women, It’s Time for Binders Full of Jobs

By Greg Peters, Business2Community.com
Special to Online Career Tips

Remember way back in 2012 when we had good old candidate Mitt Romney and his binders full of women to kick around?

Those were the days, weren’t they? Life was good, tweeting was easy and the cotton was high.

Romney offered up those “binders full of women” like a batting-practice fastball to a home run-starved big leaguer in need of a game-winning dinger. He made the gaffe during the second presidential debate, and by the following morning he had created a cottage industry of satire on the InterWeb.

Romney’s comment went from debate misstep to a viral sensation in the land of Twitter, Tumblr, Facebook and all things cyber-ly considered as the phrase rose to cult status. By the next day, the Facebook page “Binders Full of Women” had 274,000 likes; Tumblr pages were created, at least one career had been saved and scores of tweets had been sent.

While there were binders they weren’t literally filled with women, what the Republican presidential hopeful so ungracefully referenced were the folders filled with the resumes of women that had been submitted to him as governor of Massachusetts when he sought out qualified female candidates for state cabinet posts.

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Who’s the Boss?

By Kristen Pearsonwork-choices-women
Career Services Contributor

Like every human being, fitting in or being liked, is at top on our general professional hierarchy of needs (not to be mistaken with Maslow’s hierarchy). Many times you will hear of stories where the employees didn’t feel appreciated or welcome in their position, but what about the managers – what do they want from a company environment? Some managers aspire to be the ‘cool guy’ that everyone loves and is fighting to work for. Very rarely does this ‘cool’ manager want to be the big bad wolf, forced into situations where he or she is made to have those hard, professional conversations. However, when does this type of attitude and need of being liked cross over into dangerous territory? Continue Reading

Posted in Career Services, Career Tips, Corporate Policy, Employment, The Workplace0 Comments

Email Marketing 101: Address Personalization Gone Wrong

email-marketing-101By Kirk Gray
Online Career Tips, Guest Contributor

The following is a repost from Kirk’s blog, Browser Spencer

In the world of email, there is a lot of talk about personalization and how it helps with open rates, click-thru rates, and conversion. Personalization has been proven to help with all of those situations – let’s face it, who doesn’t want to like to be called by their name and to have some bit of their world reflected in what they are reading — it could be something as simple as their name or as complicated as what they left in their shopping cart.

There is even debate about how we can influence a person to open the email by personalizing the from address. Using a person’s name instead of an organization’s name can get a person to open the email because it looks as though someone took the time to reach out to them personally instead of a “robocall” from a corporation, company, or local retailer.

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